Just in time for Back to School shopping, Beyoncé
and Tina Knowles
-- the brains behind House of Deréon and Deréon -- are launching a brand new juniors line. Care to guess what it will be called? The name's Sasha Fierce, which is coincidentally the moniker of Beyonce's on-stage alter ego who can be found gyrating in arenas nationwide this summer.
Tina Knowles told WWD
that the collection is "edgier and trendier and reflects Sasha Fierce's daring and outgoing attitude."