Snapped: Kimora Lee Simmons Celebrates Hello Kitty's 50th Anniversary

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Girls just want to have fun, and for the past 50 years Sanrio has been helping us do just that by creating cute and iconic characters from Hello Kitty® to Keroppi® . We snapped one of Hollywood's hardest working moms, Kimora Lee Simmons, letting her hair down and showing off her playful side at the Sanrio 50th Anniversary celebration donning a Hello Kitty x Chubby Bunny Red Bow Headband ($30, sanrio.com).

In 2005, Simmons Jewelry Co. and Sanrio launched a licensing partnership called the Kimora Lee Simmons for Hello Kitty® Fine Jewelry Collection. The collection targets, "women who grew up with Hello Kitty® and still harbor an emotional connection to the character," and includes a fan base of Tyra Banks, Rihanna, Miley Cyrus, Dakota Fanning and Hilary Duff.

"Our philosophy of a 'small gift and big smile,' continues to be the foundation of Sanrio as we celebrate 50 years of friendship and fun," says Janet Hsu, President of SANRIO Global Consumer Products. "We commemorate this milestone with fans from around the world that have grown up with our characters and built a long-lasting relationship with the brand."

Take part in all the "kute" kitty action with these five silly and quirky fashion-forward items.


CLOTHING CREDITS:
Hello Kitty 15" Eco Zip Laptop Sleeve: Classic Red ($49.95, sanrio.com); Hello Kitty Juniors T-Shirt: White Hello Kitty Bow ($30, sanrio.com); Hello Kitty Diamond Ring: Black Onyx Kimora Lee Simmons for Hello Kitty ($950, sanrio.com); Hello Kitty Card Case: Face ($15, sanrio.com); Hello Kitty Rolling Suitcase: Glasses ($170, sanrio.com)

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